When I first moved to Cape Town I was properly intimidated by the city-folk fashion scene. I imagined my style too small-town, commercial, simplistic, main-stream. People in Cape…
PUMA has added local flavour to their Run the Streets campaign, pulling in rapper Gigi Lamayne, 2015 South African Hip Hop Awards winner Nasty C, Digital Maskandi founder and…
PUMA has collaborated with local designer Daniel Ting Chong to create two new sneaker iterations; a vintage Duplex OG and a modernized version of it, the Duplex Evo. The…
For Spring/Summer 17 sports brand Puma has launched their latest campaign, Run The Streets, collaborating with Grammy-winning artist Abel Tesfaye a.k.a The Weeknd on a project where sportswear…
PUMA has brought their new global women’s campaign to local shores, naming actress and model Nomzamo Mbatha as the South African ambassador for DO YOU. The new campaign has been created…
Last week PUMA unveiled their first all-female sport-style capsule collection to us at an intimate launch in Cape Town, and I think it is safe to say everyone there was…